PRIVACY POLICY

1. Information We Collect

We may collect the following categories of personal information:

• Identifiers such as name, postal address, billing address, shipping address, email address, and telephone number;
• Commercial information such as purchase history and transaction details;
• Internet or network activity information such as IP address, browser type, operating system, and usage data;
• Communications you send to us, including inquiries and support requests.

We collect this information directly from you or automatically through your use of our website.

2. How We Use Personal Information

We use personal information to:

• Provide, operate, and maintain our website;
• Process and fulfill orders and transactions;
• Communicate with you and respond to inquiries;
• Manage and maintain our business relationship with you;
• Improve website functionality and performance;
• Send administrative, service-related, and marketing communications (where permitted by law).

3. Legal Basis for Processing (GDPR / UK GDPR)

Where applicable, we process personal information based on one or more of the following legal grounds:

• Performance of a contract with you;
• Compliance with legal obligations;
• Our legitimate business interests, where those interests do not override your fundamental rights and freedoms;
• Your consent, where required by law (including for certain cookies and marketing communications).

4. Cookies and Tracking Technologies

We use cookies and similar technologies to improve website functionality, analyze website usage, and enhance user experience.

Types of Cookies

• Essential cookies: Required for website functionality and cannot be disabled.
• Analytics cookies: Help us understand how visitors use our website.

Analytics

We use Google Analytics (GA4) to collect anonymized statistical information about website traffic and usage. Google may store and process this information in accordance with its privacy practices.

You can learn more about Google’s privacy practices on Google’s website.

Managing Cookies

You may manage or disable cookies through your browser settings. Where required by law, you will be given the option to accept or reject non-essential cookies through a cookie consent banner or preference center.

5. Disclosure of Personal Information

We may disclose personal information to:

• Affiliates and subsidiaries;
• Service providers and contractors who perform services on our behalf;
• Payment processors, shipping providers, and suppliers;
• Government authorities or regulators where required by law;
• A buyer or successor entity in connection with a merger, acquisition, reorganization, or sale of assets.

We require third parties to protect personal information and use it only for authorized purposes.

6. International Data Transfers

APG is located in the United States. Your personal information may be stored and processed in the United States or other jurisdictions where our service providers operate.

Where required by applicable law, we implement appropriate safeguards for international transfers, including contractual protections such as Standard Contractual Clauses.

7. Data Security

We implement reasonable technical and organizational measures designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure. However, no method of transmission over the Internet is completely secure.

8. Data Retention

We retain personal information for as long as necessary to:

• Provide our products and services;
• Maintain our business relationship with you;
• Comply with legal, accounting, and regulatory obligations; and
• Resolve disputes and enforce agreements.

Retention periods may vary depending on the nature of the information and legal requirements.

9. Your Privacy Rights

European Economic Area, United Kingdom, and Switzerland

Individuals located in the EEA, UK, or Switzerland have rights under applicable data protection laws, including the right to:

• Access, correct, or delete personal information;
• Restrict or object to processing;
• Request data portability;
• Withdraw consent at any time where processing is based on consent;
• Lodge a complaint with a supervisory authority.

California Residents

California residents have rights under the California Consumer Privacy Act, as amended by the CPRA, including the right to request access, correction, or deletion of personal information. APG does not sell or share personal information as defined under California law.

Requests may be submitted using the contact information below. We will respond in accordance with applicable law.

10. Children’s Privacy

This website is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we learn that we have collected such information, we will delete it promptly.

11. Downloads and External Links

Downloadable documents on this site are intended for non-commercial use only. Any commercial reproduction, distribution, display or use of these materials is prohibited without the prior written permission of an authorized APG representative. To request permission for commercial use, please use the contact info listed below. Additionally, our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites.

12. Contact Information

If you have questions or requests regarding this Privacy Policy, please contact us at:

Email: privacy@apgsensors.com
Mail:
Automation Products Group, Inc.
Attention: Webmaster
1025 West 1700 North
Logan, UT 84321
USA

Please do not include sensitive information in email communications.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes will become effective when posted on this website. If we make material changes, we will provide notice as required by law.